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Edition 2025

Venture capital, like a stairway, is a journey of deliberate progression – each step built on insight, conviction, and timing. Yet in reality, the path to outcomes is rarely linear. Detours, reversals, and unexpected turns often define the journey before value is ultimately realized through exits.

This book, created with research and practical experience through 2025, offers a structured guide for investors and founders alike – mapping not just how to ascend the venture ecosystem, but how to prepare for and navigate exits. Curated by Team Auxano, it serves as a clear-eyed roadmap through venture capital and beyond, aligning decision-making at every stage with the end goal in mind.

Synopsis

The sixth edition of ‘Inside: Venture Capital’ marks a significant milestone in Auxano Capital’s mission to demystify the startup ecosystem. Curated from a year of frontline experience in 2025, this compilation provides a structured roadmap for investors, founders, and stakeholders navigating an environment defined by rapid innovation and a renewed focus on fundamental discipline.

Moving beyond the “growth at all costs” era, this book maps the deliberate progression of the venture journey, from the first spark of an idea to the high-stakes execution of an exit. The 2025 edition is organized into five critical thematic sections:

  • Venture Capital: A deep dive into the “Two Ts” of Trust and Transparency, exploring startup valuation methods, the power law of returns, and the evolving analyst lens in a maturing Indian market.

  • Starting Up: Practical guidance for the entrepreneurial ascent, covering the essential founder-investor symbiosis, the mechanics of clean cap tables, and the resilience required to navigate market “fogs.”

  • Compliance & Due Diligence: A crucial look at the regulatory backbone, featuring insights into the GIFT City framework, SEBI’s 2025 Angel Fund norms, and why cybersecurity is now a core governance mandate.

  • Business & Culture: Exploring the “Amanat” (stewardship) mindset, the journey from founder to business owner, and how distribution enablement is powering India’s quick-commerce boom.

  • Marketing & Technology: From the A-to-Z of VC marketing to the “AI Dilemma,” this section examines how storytelling and emerging tech tools are reshaping business communication.

Each chapter distills complex financial data and legal frameworks into accessible narratives and actionable takeaways. By bridging the gap between high-level strategy and ground-level truth, ‘Inside: Venture Capital 2025’ serves as an indispensable guide for anyone looking to understand, engage with, and ultimately succeed in the next foundational decade of Indian innovation,

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