LATEST
  • Mar 25, 2022
    Does Cognitive Dissonance occur in Marketing ?

    “People influence people; Nothing influences people more than a recommendation from a trusted friend. A trusted referral influences people more than the best broadcast message. A trusted referral is the Holy Grail of advertising.”

  • Jan 07, 2022
    7 Ps of Marketing- Part II

    The 7Ps of the marketing mix can open up an array of possibilities for a business to assess its strategy and build a competitive edge over its competitors. The relevance of these Ps is more than ever today. To have that X factor in your business, you need to frequently access these 7 Ps and modify it according to what the market demands. Applying them in a right and meaningful way can make or break the deal for any entrepreneur and his organization.

  • Dec 24, 2021
    7 Ps Of Marketing

    The 7Ps of the marketing mix can open up an array of possibilities for a business to assess its strategy and build a competitive edge over its competitors. The relevance of these Ps is more than ever today. To have that X factor in your business, you need to frequently access these 7 Ps and modify it according to what the market demands. Applying them in a right and meaningful way can make or break the deal for any entrepreneur and his organization

  • Oct 08, 2021
    SEO and SMO- The Era of Digital Marketing

    Marketing is all about getting the spotlight and creating awareness of your product. And, today SEO and SMO have topped the list of a new era of digital marketing.

  • Oct 01, 2021
    Growth Hack Strategies: Stage 6

    Summary: The following would be a finale of 6 part series- where we will dive into the various growth hacking strategies defined specifically for each stage. But wait, stages of what? Read more to find out !

  • Sep 20, 2021
    Guerrilla Marketing: The Unconventional Get the Attention

    Unconventional, out-of-the-box, creative , novel, - few keywords to describe Guerilla Marketing.

  • Aug 13, 2021
    Growth Hack Strategies- Pirate Metrics- Stage 4

    Summary: The following would be a part 4 of 6 part series- where we will dive into the various growth hacking strategies defined specifically for each stage. But wait, stages of what? Read more to find out !

  • Aug 07, 2021
    Journey To Achieving Product Market Fit

    In an earlier blog posted by Auxano, we covered the journey of Product Development and the stages of product development. Today we go deeper into the journey and understand how to achieve the Product Market Fit

  • Jul 29, 2021
    Auxano Bytes Ep.2- With Sanjit Singh Randhawa, Managing Director, Bacardi India

    In our episode today, we would be sitting down for a conversation with someone who has more than 3 decades of experience to his credit, our guest today has carved a name for himself in the beverages and spirits space. Mr. Sanjit Singh Randhawa, has been in the beverage and brewery industry for a major part of his corporate life.

  • Jul 09, 2021
    How to find the right distribution channels?

    Summary: Choosing the right distribution channel is a pivotal decision for any business. It determines how your products are handled, the speed in which they are delivered, and how successful you are at getting your goods into the hands of consumers. Read more to find out what impacts a distribution channel strategy..!

  • Jun 27, 2021
    Growth Hack Strategies- Pirate Metrics - Stage 3

    Summary: The following would be a part 3 of 6 part series- where we will dive into the various growth hacking strategies defined specifically for each stage. But wait, stages of what? Read more to find out !

1